Gift inspiration

http://www.designedandmade.co.uk/shop/embroidered-and-embellished-cushion-14

This cushion here is a lovely gift, the embroiday really caught my eye, I also like tea repeated print of flowers as it sets back and let's the embroidered bird stand out never more, which gives a sense of layers and space to the cushion with a hint of depth. 

Gift inspiration

http://printpattern.blogspot.co.uk/2013/12/xmas-2013-stop-clock.html?m=1

Here I have come across these gorgeous gift cards which I come across whilst I was looking at the blog referenced at the top of the page. I have chosen a selection of these Christmas cards as I liked the way the designer has used various prints and surface patterns to build up a design or shape which represent a Christmas theme. The cards are bright and eye catching with the use of bold vivid colours. I also liked how the cards arnt precise, for example the colour doesn't stay instidr the lines, this gives a fun and lively effect. 

Reports

Important facts that needs to be included in my report;

- make our reports look really nice 

- looks at good surface design work 

- where does it sell ? 

-Where and how is it marketed?

-Pricing ? 

-how did the company start ? 

-timeline 

- compition 

- production methods 

Reports

Possible report topics 

- look at the collection of 1 company/ designer/ maker/ textile/ artist ( or compare or contrast or pick 2

- a shop that sells things ; look at ; products- quality- aesthetics - where made - materials - influences 

Merchandise - windows - layouts 

-what they sell 

-who is there target customer 

-customer service 

-shopping experience 

-packaging 

-branding 

- analyse 

-mass production 

-techniques used 

- price 

Reports

What is a report?

A report is a peice if writing basics around reality and facts they are structured with contents, formats, sections and images and are for used on current times and things which are happening now. 

Report topics? 

- interiors 

- gift

- fashion

- trends 

- shops 

-designers 

-trade shows 

- professional practice 

-careers 

-selling work 

-emails

-letters 

-cvs

-ethics 

Final embroidary2

This is my second final embroidary that I have finally finish, I have used a various range if techniques to portray my drawings through embroidary. 

Crochet sample

Learning and trying to remeber how to crochet again. 

Finished my sample created this useung various different crochet techniques. 

What made me thing?

In this weeks lecture I found this slide the most interesting because of the way in which it brought the whole modelled look to reality, I wasn't aware that this went on and how much these images that surround us have been edited to give a false look which we think is normality. It is quite annoying that we are given this false advertising look which makes real people unhappy about themselves.

ethic

This clip here shows how women are can be changed using photoshop to make them look serial.
http://www.youtube.com/watch?v=u8kty1SEqZQ

Mass Production

The Realities of mass production is that cheep items that are mass produced come from poorer countries which there workers with work for cheep labour. It is wrong and unfair however it is up to higher people to stop this not us, They work long shifts if factories without and breaks and for next to nothing in return. This link is a video clip which shows a good documentary that explains this problem;

http://www.youtube.com/watch?v=SKsJcRI_Bu0

Copyright Issues

Here are some cases of copy right;

http://internetmarketing201.blogspot.co.uk/2012/02/h-copyright.html

Here on the left is a piece of work created by an artist which then the company H&M took and copied the design/slogan and printed it onto door mats, pillows and towels to then sell as there own and got caught copyrighting this product.



http://rachaeltaylordesigns.blogspot.co.uk/2012/07/strikingly-similar-design.html

In this image above it shows another case of copyright which was by Marks & Spencer, they had taken a designers print and used it on items of clothing as you can see in the image above.

Copyright Issues

I learnt from this weeks lecture that Copyright is a very serious matter and if you get caught Copyrighting or Plagiarising someone else's work as your own you can get into some serious trouble. So always make sure your using your own ideas and creating your own work!

Ethics and Environmental Issues

http://moodle.ccad.ac.uk/pluginfile.php/7066/mod_resource/content/1/Week11-Ethics%2C%20environmental%20issues%2C%20thinking.pdf

Ethics 

• ‘1 [usually treated as plural] moral principles that govern a person’s 

behaviour or the conducting of an activity: medical ethics also enter into 

the question’ (Oxford English Dictionary) 

 

• Critical thinking 

• ‘the objective analysis and evaluation of an issue in order to form a 

judgement: professors often find it difficult to encourage critical thinking 

among their students’ (Oxford English Dictionary) 

 

• Objective 

• ‘1(of a person or their judgement) not influenced by personal feelings or 

opinions in considering and representing facts: historians try to be 

objective and impartial’ (Oxford English Dictionary)

Printing onto fabric

I began each peice by fixing the fabric down so it didn't move. 

I then places my screen into and added the mixture to the screen and using a squeegee I evened out the mixture. 

Which left me with a print into the fabric like this, I waited for it to dry and them put them in the steamer for ten minute. 

This fixed the dyes into the fabrics as you can see here; 

Target Audience

One thing everyone must do when finding their target audience or mark is to 'analysis'. Analysis a group of customers or your product to fit a certain age group or audience of customers, so you know what they what, how they want it and who will want it.


http://www.startupmywebsite.com/how-do-i-reach-my-target-audience/

Judging a Target Audience

Here are a few things that should be considered when choosing an appropriate target audience which i found on this website;

http://avenueright.com/entries/75/10-questions-that-help-define-a-target-audience

Who buys your product?	What media do they use most often?
Are they predominately female or male?	What's the general attitude toward the product or service?
From what age group?	Education level?
What are their spending habits?	What are their product needs?
What's their geographic location? Local? Regional?	Lifestyle indicators (home, automobile ownership, for example)?

Target Audience

"Understanding the target audience allows you (or your copywriter) to craft a message that will appeal directly to these consumers, delivered through the media they use and in a language they speak.

A good place to start is by creating a profile of the target audience. This provides a basis for the media buying decisions in your consumer advertising campaign.

Consider the consumer base for your product or service—the target market. What are the common demographic, psychographic, and geographic characteristics? Use that information to draw up a profile that includes, at minimum

• Gender (75% male, 25% female, for example)
• Age (age 25-54)
• Education (some college), and 
• Location (within a 50-mile radius of Any town metropolitan area).
• http://avenueright.com/entries/75/10-questions-that-help-define-a-target-audience
• Here I have shown the research which really tells you what exactly a target audience is and what to consider when finding out which target audience a product will find into.

Target audience

Definition of Target Audience;

Particular group of people, identified as the intended recipient of an advertisement or message. Also called target Population

http://www.businessdictionary.com/definition/target-audience.html

Final embroidery

Here is one of my finals for embroidery all stretched and mounted. 

Koda trace

Here is the Koda trace that I created ready to go on my screen to the be covered in a light sensitive emulation and exposed to light. The blacked out parts have to be dark so the light doesn't pass through. 

Screen printing

This is my screen that I have exposed ready to print with. 

Printing

Here shows my print screams being exposed to light so the stencil transfers the print onto the fabric using light transfer. 

Amends

- An amends means they have changed the goals post to what they originally agreed. 

- This needs to be negotiated at the beginning, weather you will do it or not. 

Amends

- An amends means they have changed the goals post to what they originally agreed. 

- This needs to be negotiated at the beginning, weather you will do it or not. 

Customer task

Points needed to think about to analyse a customer; 

Age 

Gender

What is important to the customer? 

Hobbies

Job

Where the customers shops for clothing or interior products?

Political learnings

Who influences the customer in there shopping choice? 

Here are my notes that I made fro customer 1

Here are the notes that I made for customer 2 

Meeting notes

To start ...... 

Introductions? 

shake hands=

- eye contact 

- firm hand shake 

- not too long or short 

Must do research into the company: their target market before starting a design brief. 

The format? Presenting work ? 

 - Go with the format and act apripriately. 

 - Eye contact. 

 - Make sure people can see your work. 

 - Practise talk about your work. 

 - Appearance.

 - Know when to stop, don't talk to quiet. 

 - Keep calm and talk and work at an appropriate speed. 

 

Deadlines? 

- Do not miss them 

- no excuse 

- will cost you your career 

- get a reputation 

What you require in a brief

Here we have notes down what we would need to begin designing if we were to be given a brief from a designer. 

Finished C.V

Here I have finished my C.V to date, I feel that I need to go over this and make it sound more prefessonal.

Cv layout

Here is my cv layout that I have created taking into consideration the notes that we made in the last lecture, I am now going to make a start to roughly fill it in. 

Cv

Starting a new cv, practising what to put on it. 

Embroidery sample

Here is a hand embroidary sample which took me a long time to do, I used the techniques that I had previously learnt to create a similar effect as the drawing I was working from. 

Dye samples

Here are all my dye sample that I had created by experimenting with mixing different dyes up as seeing which fabrics worked the best to dye with. 

Samples

These samples here have been created usings special fabrics that dissolves in water and leaves you with the stitching. 

Cv layouts

I am searching different layouts and ways in which to set the page or pages out of a cv.  

In the dye lab

Here is a picture of me working as a team to mix dyes in the fume carbonate, we mixed a total of 6 different dyes and recorded there process.  I then created samples of the dyes using peices of different weighted fabrics. 

Research

Here I have collected a lot of research which relates to embroidary I found these in different books and magazines and I found them quite inspiring as there are so many products that embroidary is used on or in. 

Cutting and stitching into fabric sample

Here I cut a part out of my fabric and then stitched into the hole and out, after I had down this a few times on the sewing machine I felt it had have a lace effect to these areas that I had built up of thread. 

Cutting and stitching into fabric sample

Here I cut a part out of my fabric and then stitched into the hole and out, after I had down this a few times on the sewing machine I felt it had have a lace effect to these areas that I had built up of thread. 

Bonded appliqué

Here I used a unusual material that I had never herd of before called bondaweb, this was a paper which had a rough side and a smooth side. The rough side had to be face down into a piece  of fabric and then ironed on which allowed the glue to be released and it to stick to the fabric. I then cut my design out and pealed the bondaweb off the fabric, though it left a layer on the fabric so then next I ironed that peice of fabric onto some calico which made it stick. I worked into the study to make it look and feel like my drawing that I was working from. 

Shadow appliqué samples

I loved this technique as I think it looks so fine and delicate just like the leaves that I was trying to portray onto the fabric. I created a negative and positive of the image however I found the positive to be more interesting as this was were I had cut away the calico which was behind the translucent fabric, around the leave. 

Reverse appliqué

This is my reverse appliqué sample and I have created a big flower and used the petals to experiment with the reverse appliqied technique. I used three fabric the top one being calico the next was a yellow pattrened cotton and the third was 100% silk, I enjoyed this texhnique and decided to give it another go using more fabrics.  

Machine vouching samples

This technique creates a hand embroidered effect using a sewing machine although it is realy quick and easy to do.  

More embroidary samples

These samples are of more pacific techniques created to suggest the drawing I was working from.  

Group thoughts

Mind map of how to structure emails and letters professionally. 

Group mind map

More notes to show and suggest how to write a cv, lay it out and what to put in it. 

Embroidery samples

Here are my own samples that show my experiment with machine vouching and machine whipped 

Wallpaper pattern

Loved this wallpaper design think the bright floral design is positive and living giving a fun and happy atmosphere and vibe. I found this at wallpaperdorect.com I think the blocks of flat colour work well Making parts start out more than others. 

Embroidary research

Embroidery samples

First embroidery sample using a sewing machine experimenting with different effects and techniques that I could make.  

Careers

http://www.ukft.org
UK Fashion and Textiles
"We are in the business of fashion & textiles. We are the UK voice and meeting place for suppliers of fashion & textiles providing: practical support, export advice, information exchange and a voice - to government - to retailers."
"The UK Fashion & Textile Association is the most inclusive British network for fashion and textile companies. UKFT brings together designers, manufacturers, agents and retailers to promote their businesses and our industry throughout the UK and internationally.

 

UKFT's president is HRH The Princess Royal.

What we do:

UKFT is a unique British fashion network. Membership of UKFT allows companies and associations access to an unrivalled community of contacts throughout the fashion and textile system. Each specialist area of our industry is represented by a sectoral group, which contributes setting policy and strategy for UKFT. UKFT is keen to keep members informed about issues facing the industry and to help them develop their businesses. Communication is the key to this, and we produce a monthly e-newsletter, e-shots on breaking news and business opportunities, and we offer a series of seminars on industry-specific subjects and overseas markets.

What can we do for you?

If you are a member of UKFT - we can help you with all types of business advice; from one to one help to get you into exports or to move into new markets, to advice and guidance on working with agents (and active agent contacts) and practical help in approaching the right retailers.

If you are a buyer, agent or distributor - we can put you in touch with UK companies offering great products. UKFT members range from directional designers to major manufacturers, so whether you are looking for fashion accessories, for menswear, womenswear or childrenswear we’ll have the contacts. This service is completely free of charge."

This career membership would also be considerable when I finish my degree, because if u went into setting up my own business, if I was to agree to a membership with the UKFT there are so many advantages. These advantages being to expand on my know adage and network, build on my international exposure making my business and work known to the world wide. I would get assess to industry business advice to help me set up, it would also save my business money and raise my profile within the industry. This company would allow me to take which ever direction I would want and also let's me to do trade shows and also does apprenticeships to know you how to start up. 

Career opportunities

http://www.interiortextiles.co.uk

"BITA is a trade association for the UK interior textiles industry.

It seeks to promote and safeguard the interests of its members, which range from large, well known, brands to small companies with only a few employees. The product range supplied by members is vast and covers all aspects of the interiors industry from bespoke bedding to furniture and fabrics and from ready-made curtains to bath mats.

BITA provides a wide range of services aimed at maximising business opportunities and strengthening the business environment in which members operate."

"The Voice of the industry

• BITA is the voice of the industry and speaks on behalf of its members to a wide range of organisations and membership of BITA means your views are heard!
• BITA is regularly consulted by Government
• BITA representatives sit on a number of technical committees to ensure the views of the industry are taken in to account on areas such as standards (both British, European and International standards) as well as the environment.
• BITA is an active member of the UK Fashion and Textile Association (UKFT). Membership of this organisation means BITA members join over 2000 other companies in a very large and active trade body. UKFT talks on behalf of the whole textile and fashion pipeline is very active in lobbying on behalf of the industry and provides an excellent network.
• BITA members are able to attend seminars run by UKFT at discounted rates, recent seminars have covered topics such as Selling To Russia, An Introduction to Licencing, and the very popular How To Get Paid.
• BITA members are also listed in ‘Sources’ the UKFT’s listing of its members which is distributed throughout the world."

These are the qualities about working with this company called BITA listed above, you can see that this is a trade show format and it allows people like me to sign up and become a member which costs £195 there are no other requirements that I could find on the website. I would like to think I would be involved in this sort of career plan after my degree, as you get to advertise and present your work in a stall which allows people to get to know me and my work.

Living north magazine

These glass's are quite an unusual style which was the reason I was drawn to them. The use of design onto glass creates a unique look and on these grasses the delicate butterfly design has been created using a fine linear line, however the rich red colour that has been used to give a bright and vibrant atmosphere which made these more indevidual.  

Living north magazine

I have selected to put this page from the living north magazine as I felt the surface design in this image is very festive. The designs relate to a seasonal winter christmass theme and the bright red reflects the seasonal influence, the printed design shows a winter robin and a snowflake which are animals and natural forms that you see around that time of the year.