Cover sheet- name, repot title, module title, study programme, academic year, image
Contents page- page numbers, subheadings, appendices, bibliography
Introduction & procedure- what are you writing about, the steps taken and methods used, how did you do research , what worked well, do you understand your limitations, show a problem and how youv overcome it
Main body of report- tell the reader what you found out, use subheadings (eg layouts, window display, clothing, print, embroidary, price range, audience, quality, trend influences), images, graphs, charts, tables
Conclusion- rounding up what youv discovered - do not repeat what you have already put.
Recomendations; your opinion
Appendices; analysis sheets from questionnaires, magazines, articles, interview, website
Bibliography- reference secondary research
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